Event: Retail Law Forum

2 July 2014

No. 11 Cavendish Square, London

About the forum

With the increased convergence of the digital and physical worlds in the retail sector, the pace of change in the retail industry recently has been unprecedented. From the most radical overhaul to UK consumer law in three decades coming into force this year, to shifting patterns of consumer preferences and ever-evolving ecommerce and data protection regulations, the challenges retailers face are multi-faceted.

We know your environment is changing, and Practical Law’s inaugural Retail Law Forum will provide you with an opportunity to gain key insight to many complex issues, offering you the right tools to navigate this evolving landscape. It will also offer practical solutions as to how to remain completely compliant with everything from data protection and privacy issues, to regulation of loyalty schemes and website compliance; and to make sure your organisation keeps its competitive edge.

Our unique case-studies and networking sessions will provide a platform for you to exchange ideas and troubleshoot with peers and experts from across the Consumer, Competition and Retail Law spectrum.

Don't miss our hot topic break-out sessions which will examine:

  • The main issues food retailers are currently facing, from the Elliott Review to the GSCOP
  • How best to manage the relationship between supplier and retailer

Key Take-Aways:

  • ENSURE consistency with your online and offline offering
  • PROTECT your brand identity when forming new retail partnerships
  • OPTIMISE your data to maximise return
  • PREPARE yourself for a potential independent Scotland
  • LEARN practical strategies to expand into emerging markets
  • HEAR from leading in-house experts delivering real life examples

Who should attend:

This event has been designed for General Counsel, Senior and Corporate Counsel, Heads and Directors of Legal and Risk and senior members of the in house team who are working across all areas of the retail industry


Time Details
8.30am - 9.00am


9.00am - 9.10am



Theme 1: Consumer Rights

9.10am - 9.55am

Regulatory updates on Consumer Rights and Protection

  • Determining the impact of Consumer Law changes and what it means in practice, including:
    • Consumer Contracts Regulations 2013 (information, cancellation and additional changes)
    • Consumer Protection from Unfair Trading Regulations
  • Consumer Rights Bill – pricing and promotions policies and where are we now?

Theme 2: Strategic Partnerships

9.55am - 10.40am

M&A as a strategy for growth and survival in the retail industry

    • AstraZenica case study
    • Conducting international M&A transactions
    • Top tips for joint ventures
10.40am - 11.10am

Coffee Break

11.10am - 11.55am

Protecting your brand in an increasingly multifaceted market

  • Challenges of copyright and brand protection in retail
  • Effectively protecting your global IP
  • Guarding your brand identity through collaboration and sponsorship agreements, as well as in brand extensions
  • Using metatags and metadata for search engine optimisation
  • Enforcing copyright and brand protection with Google Adwords

Theme 3: Deploying best working practice in an omnichannel environment

11.55am - 12.40pm

Developing a seamlessly compliant online and in-store experience

  • Omnichannels in Retail:
    • Seamless accessibility – how best to integrate your products
    • Managing click and collect, and an omnichannel returns policy: buying online and returning in-store
  • E-commerce – the opportunities and pitfalls:
    • Payment Service Regulation/Payment Systems Regulator PPI Compliance– key third party issues to think about
    • Regulation of loyalty schemes – is this necessary and how should you do it?
    • Ensuring your website is compliant with E-Commerce Regulations and the Distance Selling Regulations
12.40pm - 1.25pm

Data Protection: Taking your customer data to the next level

  • Ensuring compliance of data protection legislation
  • Optimising your data sources to maximise return
    • Ensuring your privacy programmes are compliant whilst driving in-store traffic and sales
    • Using data to better understand in-store customer decision making behaviour and increase in-store conversion ("offline cookies")
  • Keeping your customers and your employees informed
  • Dealing with data transfers in and out of the EU
1.25pm - 2.10pm

Lunch Break

2.10pm - 2.55pm

UK and EU competition issues in the online world

  • Parity pricing practices
    • "Most favoured nation" clause
    • Price guarantee campaigns
  • Key issues in vertical agreements between suppliers and online retailers – exclusivity, selective distribution and resale pricing restrictions, Hub and Spoke agreements
  • The European Commission's retail study in the food sector

Theme 4: Hot Topics

2.55pm – 3.55pm

Break out sessions:

You are invited to attend one of the following interactive round table sessions on the topic that best suits your needs:

Examining the impact of GSCOP and Elliot Review for food retailers Forging closer relationships between supplier and retailer along the distribution chain:
  • An update on GSCOP (Groceries Supply Code of Practice) and the new GCA (Groceries Code Adjudicator)
  • Understanding the Elliot Review and how the food Standards Agency will help protect food fraud
  • The potential impact of a carrier bag tax
  • Product liability and recall: Supplier-retailer connection
  • Insuring payments between distributors and franchise stores. What are the issues in executing a bank guarantee or a personal guarantee?
3.55pm – 4.25pm

Coffee Break


Theme 5: The Changing UK Landscape and International Expansion

4.25pm - 5.25pm

Doing Business at Home and Internationally

  • Routes to market – practical tips for entering a new market
  • What to look out for when outsourcing
  • Growing in a developed world market
  • Compliance concerns: Bribery Act, FCPA and data protection regulations

DISCUSSION: Scottish independence, questions for consideration

  • Determining the impact of the potential loss of VAT exemptions if Scotland leaves the UK and applies to rejoin the EU
  • Would this lead to a rise in costs in the supply chain and distribution?
  • Would new employment and pension laws create extra administration, and lead to higher costs for consumers?



Kevin Athow

Kevin Athow

Head of Legal Affairs & Compliance, BSH Home Appliances Ltd

Kevin Athow is Head of Legal Affairs and Regional Compliance Officer at BSH Home Appliances Ltd, the UK subsidiary of BSH Bosch und Siemens Hausgerate GmbH, skilled and experienced Kevin started working for the company in April 2010. He became Company Secretary in June 2013.

Kevin graduated from Nottingham Trent University in 1998 with a LL.B.(Hons), having combined full-time employment with Siemens Communications, then based in Luton, as a Commercial Officer and latterly a Business Analyst and auditor/assessor or Quality Management Systems with his studies.

Kevin now works within BSH helping the business to achieve outstanding results whilst highlighting and helping to minimise risk to the company, and advocates a pragmatic and logical approach to his work. Kevin is heavily involved in regulatory matters, including eco-design/energy labelling and product liability/product recall – increasingly with a pan-EU focus.

He is a long-standing member of the Society for Computers and Law, and until recently was a member of the Honourable Society of the Inner Temple’s Bar Liaison Committee.

Jonathan Jowett

Jonathan Jowett

Company Secretary & General Counsel, Greggs plc

Jonathan joined Greggs plc as Company Secretary and General Counsel in April 2010, and he is a member of the Operating Board, reporting to the Chief Executive. He is a solicitor by profession, and has spent most of his career working in-house in a variety of international manufacturing companies. In 1997 he took his first post as Company Secretary of a London listed public company, and has held that role in both FTSE250 and Smallcap companies since that time, apart from a short spell at an Icelandic listed company.

Jonathan’s responsibilities in Greggs include risk management & insurances, internal audit, food safety, health and safety, corporate communications, social responsibility, and pensions administration. He is also responsible for the provision of legal advice into the Group, to include identifying legal risks and taking appropriate action to remove or mitigate them. As Secretary to the PLC board, Jonathan is responsible for governance, and the efficient and effective administration of the main Board and its committees.

Jonathan read Business Law at Huddersfield Polytechnic, and attained a Masters Degree in European Union law from the University of Leicester. He lives in the North East with his wife and two daughters.

Catherine Regan

Catherine Regan

Group Counsel, The Body Shop International plc

Catherine Regan is Group Counsel Compliance Regulatory and Values and Company Secretary for The Body Shop International plc. In addition she has specific responsibility for Data Protection Compliance. Catherine is qualified in the UK and Ireland and has over 25 years’ experience as a commercial lawyer working for insurance, reinsurance, medical and specialty chemicals.

Simon Enoch

Simon Enoch

Company Secretary and General Legal Counsel, Darty plc

Simon Enoch, 55, is a solicitor and company secretary with over 25 years experience of Corporate issues including joint ventures, M&A and high profile corporate public relations in many European jurisdictions, the US, Japan and Australia for a number of International Companies including Kingfisher. He qualified as a solicitor in 1988

He has been the Company Secretary and General Legal Counsel at Darty plc since the demerger from Kingfisher in 2003.

David Morgan

David Morgan

Group Legal Counsel, 2 Sisters Food Group

David is Group Legal Counsel to the 2 Sisters Food Group (one of the UK's largest food manufacturing companies). He is responsible for legal strategy, policy and managing the Group's legal team. Prior to joining the 2 Sisters Food Group in March 2012, David was Head of Legal for Manheim Europe Limited (the European operations of the American conglomerate Cox Enterprises). Before that David was Legal Adviser to Northern Gas Networks and worked in private practice at Addleshaw Goddard.

Greg Olsen

Greg Olsen

Partner, Clifford Chance

Greg Olsen is a partner in Clifford Chance's London Antitrust Practice. He specialises in EU and UK competition law, with a wide range of experience including mergers and joint ventures, distribution and licensing arrangements, cartels, and abuse of market power. Greg also advises on regulatory investigations in a diverse range of industries including consumer goods & retail, financial services, new technologies and energy.

Greg is the past Chair of the Competition Section of the Law Society of England and Wales and is widely recognised as a leading competition expert by a range of publications, including Chambers UK 2014 and Legal 500 UK 2013.

Marsha Aldridge

Marsha Aldridge

Legal Counsel, FitFlop and Soap & Glory

Marsha is the Legal Counsel for two young British brands - the footwear brand FitFlop and the cosmetics brand Soap & Glory - where she is responsible for domestic and international legal matters: from M&A, distribution, manufacturing and regulatory matters through to digital, marketing, and personal injury matters.

Marsha has overseen the rapid international expansion of the FitFlop brand into 58 countries and the Soap & Glory brand into 13 countries, as well as FitFlop’s recent brand diversification and expansion into franchising.

Prior to joining FitFlop and Soap & Glory, Marsha worked in private practice in the City. In addition to being a qualified solicitor in England and Wales, Marsha is a member of the New York Bar.

Richard Reade

Richard Reade

Vice President and General Counsel, WeightWatchers International

Richard joined Weight Watchers from global outsourcer, ISS, in 2012. As a member of the European General Management Team, he has deputises for Weight Watcher’s global GC on legal aspects of international operations. At ISS, as UK General Counsel, he established and built the UK legal function and set up the first UK legal team.

In 2008 he was nominated Senior Manager of the Year. In 2009 and 2010 he received nominations for, and won, national UK awards for innovation.

Richard speaks internationally and has written on various legal management topics including Legal Process Outsourcing; Leadership; and Recruitment Strategies for Corporate Legal Teams. He sits on the Law Society’s International Issues Committee; and has an interest in Occupational Psychology in the management of legal teams.

Geoff Chan

Geoff Chan

Group General Counsel, DAKS

Geoff is Group General Counsel at DAKS Simpson Group plc, the heritage British luxury fashion house founded in 1894. He is involved in all aspects of DAKS’ worldwide operations, including commercial transactions, IP licensing, brand protection, retail and wholesale distribution, ethical trade and real estate.

Geoff joined DAKS from Hammonds (now Squire Sanders) in 2010 and was previously a management consultant at PricewaterhouseCoopers. He is a UK solicitor and holds an MA from the University of Cambridge.

Kate Anthony Wilkinson

Kate Anthony Wilkinson

Head of Group Legal, Mulberry

Kate Anthony Wilkinson is a Solicitor and Head of Group Legal for Mulberry, an English luxury leather goods manufacturer and retailer, famous for its iconic leather bags such as the Bayswater and Alexa bags, often seen on the arms of celebrities around the world. She is responsible for all legal facets of Mulberry’s global business, including providing legal advice in relation to its shop roll out programme as well as its e-commerce platform and is also responsible for Mulberry’s brand protection. Mulberry has an established global presence, with shops in Europe, USA and Far East, as well as its strong presence in the UK. Previously to Mulberry, Kate was General Counsel for Alcan Aluminium, a Canadian mining, metals and packing group, and has been Legal Counsel for a number of packaging and metals companies as well as previously being in a private law firm. Kate is a prolific writer of articles and blogs for a variety of legal and commercial matters for UK publications.

Aleen Gulvanessian

Aleen Gulvanessian

Corporate Partner, Eversheds

Aleen is a senior partner in Eversheds’ City Corporate practice.

Aleen advises on all aspects of corporate law, including corporate finance, M&A, joint ventures, corporate reorganisations and general boardroom advice. Her clients include listed companies as well as large private companies.

Aleen is a member of Eversheds’ Consumer and Retail Sector Group. She acts for retailers and food suppliers and advises them on M&A and joint venture transactions. As well as acting on UK public and private acquisitions, Aleen leads on cross-border transactions and is experienced at project managing complex deals.

Aleen won the Client Choice 2014 award for the best lawyer in the UK for general corporate work.

Liz Fitzsimons

Liz Fitzsimons

Legal Director, Eversheds

Liz Fitzsimons is a legal director at Eversheds LLP. She specialises in privacy, data protection and access to information laws, helping to lead a large team of international experts in this area. Liz advises on all aspects of data protection, freedom of information and environmental information law, including interaction between those laws as well as the law of confidence.

Kevin de Haan

Kevin de Haan QC


Kevin de Haan QC is a regulatory specialist in the fields of Consumer, Environmental, Health and Safety and Licensing Law particularly where an element of European Law is involved. Kevin is recommended as a leading Silk in four practice areas by The Legal 500 and Chambers and Partners who have cited his "persuasive and agreeable" approach and "top drawer presentation skills"

"... combines an excellent brain, very good knowledge of case law with an aptitude for complicated issues."

"... a lateral thinker able to come up with innovative solutions to clients' problems."

".... Perhaps one of the best in the World for online gambling matters".

He is highly experienced in all types of proceedings in his areas of expertise including judicial review, civil and criminal enforcement and proceedings before the Court of Justice of the European Communities.

Bi-lingual in German, he acts for a number of German and Austrian clients.

Gaucho Rasmussen

Gaucho Rasmussen

Enforcement Director, Competition and Markets Authority

Gaucho Rasmussen is an Enforcement Director in the Enforcement and Markets Directorate at the Competition and Markets Authority (‘the CMA’), which he joined from the OFT. During his time at the OFT and CMA, Gaucho has worked on a range of retail related matters, including hotel online booking, furniture and carpets, sports bras and mobility scooters. Before joining the OFT in February 2013, Gaucho worked as a competition law specialist in private practice (Freshfields, SJ Berwin) and in-house (Tesco) and as a referendaire at the European Court of First Instance (as it then was) at the cabinet of the president, Mr Bo Vesterdorf.

Alexander Simpson

Alexander Simpson, General Counsel & Company Secretary, ASDA

Alexander Simpson is General Counsel , Company Secretary and Chief Ethics Officer at Asda, the UK’s second largest food retailer. Asda is also a key part of Walmart, the world’s largest retailer. Alex leads a team of lawyers, claims handlers, corporate ethics and risk specialists across Asda, George and IPL (the UK’s biggest produce supplier) to secure commercial opportunity and manage risk.

Prior to joining Asda in December 2010, Alex was Group Commercial Lawyer at Northern Foods plc (now 2 Sisters), a leading UK Food Manufacturer supplying leading branded and private label goods to major UK Grocery retailers. Before moving into industry Alex practiced as a Corporate Lawyer at Walker Morris, advising major bluechip and FMCG companies on acquisition opportunities, IPO’s and financing.

Alex attended Queen’s University, Belfast and Trinity College Dublin before completing his legal training at the College of Law.

Alex lives in York with his wife Paula and his two children (Rory 7 and Cora 5).



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Booking information

VISIT: www.practicallaw.com/resources/events

CALL: Ashley Pearce +44(0) 203 423 6264

E-MAIL: ashley.pearce@thomsonreuters.com

Attendance at the event is subject to the Practical Law Events terms and conditions.


Date: 2 July 2014

No.11 Cavendish Square

11 Cavendish Square, London

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Clifford Chance

Clifford Chance

Clifford Chance is one of the world's pre-eminent law firms with significant depth and range of resources across five continents. As a single, fully integrated, global partnership, we pride ourselves on our approachable, collegiate and team based way of working.

We have a market leading consumer goods and retail group highly experienced in dealing with the legal and commercial issues faced by multinational and smaller retailers as well as consumer goods manufacturers and suppliers. The team includes lawyers with sector expertise in key jurisdictions worldwide enabling clients to benefit from a truly integrated network.



Eversheds LLP and its worldwide offices have over 4,000 people who provide services to the private and public sector business and finance community. Access to all these services is provided through 52 international offices in 30 jurisdictions. Eversheds combines local market knowledge and access with the specialisms, resources and international capability of one of the world's largest law firms.

Eversheds' specialist retail team offers the full suite of legal services required by retailers to navigate what is a rapidly changing landscape, including strategic advice on international expansion and associated issues.


We offer a range of highly-tailored networking, research and branding opportunities at our events. Don't miss the opportunity to develop your brand and expand your business network through our bespoke packages.

For more information on the opportunities and the benefits they can bring to your business, please contact Kevin Byrne on: +44 (0) 203 423 6396 or email kevin.byrne@thomsonreuters.com

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